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10 Questions with Alina Asaturian

Alina Asaturian joined DQPro in the summer of 2022 as our Operations Lead – a role that encompasses a broad range of disciplines from operations, marketing, HR and business administration. Alina is a genuine all-rounder and she recently took a quick timeout to tell us about her role, things on her to-do list and a few other snippets about what makes her tick.

1. What drew you to DQPro?

The infinite amount of creativity and the sheer size of the opportunity in relation to personal and professional growth. 

Needless to say, my fellow colleagues at DQPro play a huge role in my work satisfaction and motivation which I attribute to our close-knit, collaborative and forward-thinking team. We have a great work / life balance and a culture where people are genuinely valued for their contribution.

2. What’s the focus of your role? 

My main focus is to make sure that our operational infrastructure and ways of working are highly efficient and resilient so that colleagues can succeed in their respective roles. 

I want the business to run like a well-oiled machine and enable everyone – in whatever discipline they specialise – to work without distraction, disruption or impediment. This includes coordination and line-level involvement with processes like marketing, HR, business administration, cost management and keeping the company’s wellbeing front-of-mind at all times. 

3. What’s on your to-do list? 

We have some exciting events coming up in December including an offsite in Brussels with different sorts of team building activities. We don’t get the opportunity to get together as a group very often so I am very focused on making this a great success for everyone within the business. 

4. What apps do you most need for work?

MS 365, Adobe, Canva, WordPress, Timetastic and, of course, my trusty alarm clock. 

5. What is your favourite and least favourite thing about working from home?

Working from home is a huge win: no commuting, fewer distractions, more family time, and increased flexibility. On the other hand, sometimes I miss the typical office camaraderie, for example, a casual stroll for a doughnut during lunch or a cheeky drink after work. 

6. How would you describe the DQPro team?

It is a tightly interconnected team of people who are passionate about DQPro and the multiple benefits we bring to the market. Not only do we take pride in our product as well as the value that we provide to our customers but we also take time to enjoy ourselves and simply have fun!  

7. What is your motto or personal mantra? 

Read (a lot) and do what you’re afraid to do. 

8. What’s on your wish list at DQPro?

When you try to change the existing reality by disrupting a conservative industry, it’s to be expected that we are going to encounter some obstacles. However, DQPro really knows how to create a bias for action which is truly inspiring and empowering. And keep your eyes peeled for a fully-hosted SaaS in the not-too-distant future. 

9. If your team had a theme song, what would it be? 

Still funky and fresh to me. “Express yourself” by Charles Wright. Perfect vibes, perfect horns, perfect bass, perfect song. 

10. What’s your hidden talent? 

Take it or leave it: I can fearlessly behead a bottle of champagne with a butcher knife. I don’t claim the discovery of this talent to be a turning point in my life nor my greatest achievement, but there is certainly something thrilling about champagne sabering. To add some extra impetus, let me finish with a quote from Dom Perignon: “Come quickly, I am tasting the stars!”.